Pay Per Click Advertising
The shortest path to leads and sales
The moment a PPC campaign is live, you're instantly delivering targeted traffic to your site.
It’s the driving reason why more businesses are turning to PPC campaigns, and the reason it’s gotten more competitive, leaving newcomers and the unexperienced to bear the increasing cost of clicks.
By managing your PPC campaign properly, you can beat the competition and continue to win new business without wasting spend.
Instant traffic with full control
With Pay Per Click (PPC) advertising you can be in front of customers as quickly as we can build the campaign. Have your ads at the top of Google, or showing in news feeds as soon as we click publish.
Once we know what works, from there it’s like a tap – adjust the flow of traffic based on your needs and goals. Make the absolute most of your peak periods, and dial it down when your slammed with work or products are low in stock.
Transparent data for instant testing and decision making
With PPC you can know exactly what you’re spending for each lead or sale. You can then continually improve that number with the data it provides.
Advertising through different platforms gives you access to information you would normally never get. With Google AdWords you get keyword level data on the performance of specific search terms, with Facebook you get information on best performing demographics, and remarketing shows where users are seeing your display ads and which publications get the best response.
This allows for instant feedback loops when testing, and ultimately allows you to make informed decisions based on real data.
Find your audience & cut out wasted spend
No matter who your audience is, we can guarantee they use the internet. With PPC advertising all you have to do is work out which part of the net they use the most – and find the right targeting and messaging to encourage an action.
Unlike traditional media, with PPC we can target an audience based on their details, interests, demographics or activity – wasting less spend on people that would never be interested in your product or service.
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