Victoria Pool Resurfacing

139% improvement in organic traffic in 6 months

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Victoria Pool Resurfacing

Victoria Pool Resurfacing (VPR) are experts in bringing pools back to life. Whether your pool is a tranquil retreat, or your entertaining hub – VPR will give you a pool to be proud of. As a family run business with over 22 years experience in the industry, their cservice and quality are second to none.

The Brief:

VPR were a completely new business when they came to us, starting with a new brand and a new domain is never easy but the goal was to hit the ground running and deliver results as quickly as possible once the website was live.

The Campaign:

We helped audit their website before it went live to ensure it was SEO friendly and suited our needs for the campaign. We started with SEO as soon as the site went live, and were able to have an impact on rankings relatively quickly.

As a startup VPR were unsure about investing into a long term channel like SEO, but we were confident in being able to get results relatively quickly, and PPC click costs were too expensive.

The Results:

After several months the SEO had kicked in and we had multiple number 1 rankings and many of our targeted terms on the first page. This equated to traffic and leads, getting a good ROI very quickly. Traffic continued to grow - keeping them fully booked in a time of year that is quiet for the rest of the industry.

Testimonial
Multiply Digital have been invaluable to our business, before our campaign even started they worked with our web designer to make sure the site was going to be SEO friendly and bring us leads. Then as soon as our campaign started we noticed rankings increasing and the phone started ringing, now we’re booked out with jobs while the rest of the industry is quiet. Catherine Cook (Owner) - Victoria Pool Resurfacing

Case Studies

19x more monthly donations from PPC year on year

19x more monthly donations from PPC year on year

4x Organic Visibility in 4 months

4x Organic Visibility in 4 months

100% increase in organic traffic and leads in 3 months

100% increase in organic traffic and leads in 3 months

141% improvement in website conversion rate

141% improvement in website conversion rate

137% growth in organic traffic year on year

137% growth in organic traffic year on year

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